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How to Internationalize your Shopify or Shopify Plus eCommerce Web Store

January 18, 2020  |  By
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If you’re looking to Internationalize your Shopify store, you already know Shopify and Shopify Plus do support international retail — with some restrictions: One of the great features of Shopify is that the platform supports any and all languages – so your storefront, emails and checkout can all be composed in the language of your choice.

Although this makes Shopify a solid option for hosting a site in most countries, when the project Requirements need more than one language on a web store that you need to be careful.

Shopify only affords merchants some capability natively for these types of Requirements: The Seibert Consulting Group Team’s recommended multiple language support application has been Langify.

A new contender has recently emerged in the Shopify ecosystem in the form of Weglot.

WeGlot provides a flexible multi-language setup and the app is extraordinarily performant.

Now that the Shopify Product Team has decided to deploy multi-language capability into the core product, WeGlot still remains the best choice for advanced internationalization capability on Shopify.

Shopify does support international retail, however with some important limitations:

Many of our clients operate an EU store, UK store and a US store, each tied to a business banking account in the country or area of choice, as a workaround for the Shopify base currency Issue is to create multiple localized storefronts.

Shopify Plus allows for 10 web stores for each account, however systems will need to be integrated for syncing inventory, product data, and content such as blog posts between stores.

The SCG Team performs all of these actions for our Clients and there are systems such as PIMs and synching apps that assist us in doing so.

This method is also a Best Practice for organizations wanting to run a separate B2B wholesale web presence, with apps or discount scripts to handle price tables for your different customers.

Most enterprise Shopify retailers set up separate Shopify instances for each target region, providing each web store with the most suitable currency and language for the region in question.

On Shopify Plus , with up to 10 accounts included, it is then a simple matter to sync inventory and content using a solution from the app store.

 

eCommerce Shopify Shopify Plus
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