Creepy Company
CCO required a sophisticated promotions and loyalty program that could
seamlessly integrate with both Shopify Plus and NetSuite ERP.
Client's Background
Creepy Company (CCO) is a purveyor of licensed horror-themed apparel and merchandise, featuring iconic franchises such as Friday the 13th, Texas Chainsaw Massacre, Leatherface, Halloween, and Dracula. With a dedicated fanbase and a growing market presence, CCO needed a robust eCommerce and ERP solution to scale their operations, manage their extensive inventory, and seamlessly integrate with major retailers.
Project Challenge
CCO faced several challenges as they looked to scale their business:
- Disconnected Systems: CCO was operating with disconnected systems that hindered their ability to efficiently manage their eCommerce and wholesale operations.
- Inventory Management: Managing their extensive catalog of licensed merchandise required a robust warehouse management system integrated with their ERP and eCommerce platforms.
- B2B Integration: CCO needed to connect with big-box retailers like Hot Topic, Wal-Mart, Target, and Kohl's, requiring advanced EDI and punch-out integrations.
- Promotions & Loyalty Programs: To maintain customer engagement, CCO required a sophisticated promotions and loyalty program that could seamlessly integrate with both Shopify Plus and NetSuite ERP.
SCG Solution
The SCG Team executed a comprehensive solution, taking CCO from zero to cloud in just 90 days:
1. NetSuite ERP QuickStart and SuiteSuccess for Shopify Plus Implementation: SCG Team deployed NetSuite ERP and Shopify Plus in a fully integrated, cloud-based environment, enabling CCO to streamline their operations and manage their business with a single, unified system.
2. NetSuite WMS Implementation: To handle CCO’s extensive inventory, SCG Team implemented a NetSuite Warehouse Management System (WMS), providing CCO with real-time visibility and control over their stock across all channels.
3. Custom 'Six Million Dollar' Theme & Specialized Promotions Engine: SCG Team developed a custom, high-performance Shopify Plus theme specifically tailored to CCO’s brand, coupled with a specialized promotions and loyalty program engine integrated with both Shopify Plus and NetSuite ERP.
4. Celigo Integration Platform with Loop Returns & EDI: SCG Team implemented Celigo as the integration platform, enabling seamless data flow between Shopify Plus, NetSuite ERP, and other key systems such as Loop Returns. Additionally, SCG Team provided EDI and punch-out integrations for CCO’s custom dealer portal, facilitating wholesale distribution orders from major retailers.
5. Shopify POS Pro Implementation: SCG Team implemented Shopify POS Pro across CCO’s ten showroom locations, providing a unified point-of-sale solution integrated with their eCommerce and ERP systems.
Outcomes
- Accelerated Go-Live: CCO went live with a fully integrated NetSuite ERP and Shopify Plus system in just 90 days.
- Streamlined Operations: The integration of NetSuite ERP, WMS, and Shopify Plus allowed CCO to streamline their operations, improve inventory management, and enhance their B2B and B2C sales processes.
- Enhanced Customer Engagement: The custom theme and promotions engine developed by SCG Team enabled CCO to create a unique and engaging shopping experience for their customers, both online and in-store.
- Increased Retailer Partnerships: The successful EDI and punch-out integrations allowed CCO to efficiently manage wholesale orders from major retailers, expanding their market reach.
Conclusion
The SCG Team’s comprehensive solution enabled Creepy Company to rapidly scale their operations and meet the demands of their growing customer base. By leveraging the power of NetSuite ERP and Shopify Plus, along with specialized integrations and customizations, SCG Team provided CCO with the tools they needed to thrive in the competitive eCommerce landscape.
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