LEGAL DISCLAIMER: Seibert Consulting Group, SCG Team, is not affiliated with or endorsed by BigCommerce or Commerce Holdings, Inc. All references to ‘BigCommerce’ are for informational and historical purposes only. No current partnership, sponsorship, or certification is implied or asserted. All trademarks and registered trademarks are the property of their respective owners. Paul Seibert is a shareholder of Commerce Holdings, Inc.

Making your online store visible is the main goal of email marketing for online retailers. Email marketing can help you reach and engage with your target audience, even if you don’t have natural foot traffic like brick-and-mortar establishments. Despite the abundance of social media platforms, email remains the most economical marketing method. For every dollar invested, email marketing returns $38, which is 40 times more effective than remarketing on Facebook or Twitter. 

However, the issue of choosing an email service provider still stands. 

At SCG Team, Klaviyo is the email marketing tool of choice. Most new businesses begin using MailChimp to create email campaigns but rapidly become aware of its limitations. Due to the following advantages, we advise Klaviyo for eCommerce business owners seeking long-term growth: 

Integrating BigCommerce deeply 

The integration between Klaviyo and BigCommerce examines your valuable store data, including browsing habits and purchasing tendencies. While Klaviyo allows you to target your audience based on sophisticated segmentation, MailChimp mainly integrates with Google Analytics and offers limited data. You may, for instance, design your email’s content to appeal to folks who have seen a specific product. Your email marketing plan can go beyond the standard one-size-fits-all approach with Klaviyo. 

Modern Automation 

You can avoid the effort and hassle of designing your autoresponder sequence using pre-built, automated email flows. The sophisticated filtering of Klaviyo ensures that the relevant emails are delivered at the appropriate time by triggering emails based on tiers of relationships. You can opt-out of sending welcome letters to an existing customer or reach out to prospective customers with a special offer. 

Efficient use

You don’t need to be a web designer to make eye-catching email newsletters. You can choose from a sizable selection of responsive eCommerce email templates at Klaviyo. With Klaviyo’s WYSIWYG email editor, you can easily drag & drop to customize your email layouts. 

Reported ROI with accuracy 

The ultimate objective of your email marketing campaign is conversion. Klaviyo tracks everything, including clicks and impressions. The ability to precisely track the amount of revenue that has been earned from particular campaigns is crucial. You may relax knowing that your marketing budget is monitored and evaluated. 

Social Media Marketing 

There are other uses for Klaviyo besides email. For improved targeting, you can use the consumer information gathered by Klaviyo in your Facebook Custom Audiences. According to changes in your segmentation, Klaviyo can automatically update your Facebook audience, saving you a time-consuming effort. 

Pricing 

Compared to MailChimp, all Klaviyo accounts are free for up to 2,000 subscribers and 250 contacts. From a financial standpoint, MailChimp is a fantastic option for start-up companies. However, Klaviyo’s in-depth analytics, A/B testing tools, and other advanced capabilities are well worth the money if you want to scale your eCommerce business in the long run.

Final Thought

Taking Your Business to the next step can only become a reality if you have the expertise to deliver outstanding solutions. At Seibert Consulting Group, we specialize in providing modern solutions to businesses that aim at taking full advantage of the eCommerce platform. We always customize our solutions to align with Your Business’ requirements and goals. Let’s start talking about your project and find out how we can help Your Business grow. Get in touch with us via our chatbot or email at hello@seibertconsulting.com and via our direct line at 760-205-5440.

The post How Klaviyo With BigCommerce Boosts Your eCommerce Business?  appeared first on Seibert Consulting Group.

Technology has enabled groundbreaking developments in business, but gathering extensive data and exploiting it to your benefit are two distinct endeavors. For businesses trying to gain control of real-time data streams to produce data-driven content that increases sales, Klaviyo aims to bring the two together. 

The Klaviyo platform is a transactional email and email marketing tool created to interact with well-known eCommerce platforms like BigCommerce. Many eCommerce businesses lack the resources to efficiently sort through all the client data they gather quickly enough to target customers in an appropriate and timely manner via email, advertisements, and other channels. They must therefore outsource this job, which costs them money and limits their ability to manage messaging. 

Users of Klaviyo benefit from cutting-edge analytics and customer purchasing knowledge that enable tailored marketing and communications that encourage click-through and conversions like sales. Along with offering these helpful tools, Klaviyo is dedicated to enhancing outcomes through machine-based learning that drives product upgrades and workshops that provide business owners the direction they need to use this powerful platform. 

The Advantages of Klaviyo for Your eCommerce Business 

Which would you prefer: moving quickly to seize trends or taking the time to sort through customer data so you can use it most effectively? You don’t need to decide with Klaviyo. This innovative toolkit’s integration with data sources enables users to build seamless consumer experiences across channels, track outcomes, and scale as necessary—all within a single technology. 

To increase ROI based on desired factors like customer behavior, engagement with prior campaigns, recent spending habits, demographic information, and more, Klaviyo’s unique approach to data-driven marketing begins by gathering data from various marketing tools and presenting it in a single, cohesive format. In other words, it returns control of timely, pertinent marketing to business owners. 

Seibert Consulting Group: Your Go-To Systems Integrator for Klaviyo

As a certified partner of Klaviyo Systems Integrator, SCG Team can provide our clients with the most significant integration possibilities and support. Seibert Consulting Group is well-positioned to meet your needs and ensure you get the most out of this exciting new edition of BigCommerce and other platforms. SCG Team is among the few partner agencies to achieve the distinction of certified Systems Integrator through Klaviyo’s initial certification offering.

SCG Team can provide tailored Klaviyo API connections and solutions that improve marketing data, marketing emails, and transactional emails, giving you the best chance to take advantage of rich data and increase ROI swiftly. Even better, we can ensure that Klaviyo easily connects with your business’s and eCommerce system’s existing process, so you won’t have to worry about fumbling several technologies together. 

What advantages can custom integration offer you? Think about promotional emails. Since every customer is different and has a unique relationship with your business, you shouldn’t send them all the same email. Instead, you should use targeted emails and advertisements that represent their individual experiences. We can assist you in creating client segments based on information such as behaviors and events, enabling you to create marketing campaigns that produce better results. 

Naturally, it all begins with bettering your understanding of your clients. Klaviyo can provide predictive analysis using data science to help you understand when and how to target customers to capitalize on who is most likely to buy and when they’re most likely to make purchases. Using this data, you may identify churn risk, automate mailings, and generally increase sales and profit. 

Our mission as your full-service, digital eCommerce agency is to assist you in working more effectively continuously. For companies aiming to reduce waste and increase efficiencies, this is crucial. The core of Klaviyo is automation, which enables you to earn more with less work. You’ll get excellent results while drastically lowering your burden if you can A/B automated test emails, compare conversion rates, and leverage real-time data to trigger email automation. 

Overall, our collaboration with Klaviyo helps to improve your already-existing BigCommerce website and optimize data flow so you can quickly translate insights into marketing initiatives that encourage customer sales. We’re here to help you recover control over your development channels by utilizing custom integration to take full advantage of what Klaviyo offers.

Next Step

Taking Your Business to the next step can only become a reality if you have the right expertise to deliver outstanding solutions. At Seibert Consulting Group, we specialize in providing modern solutions to businesses that aim at taking full advantage of the eCommerce platform. We always customize our solutions to align with Your Business’ requirements and goals. Let’s start talking about your project and find out how we can help Your Business grow. Get in touch with us via our chatbot or email at hello@seibertconsulting.com and via our direct line at 760-205-5440.

The post SCG Team is a Certified Partner of Klaviyo Systems Integrator.  appeared first on Seibert Consulting Group.

Klaviyo has provided more than 20,000 leading brands and retailers with the ability to engage tens of millions of customers one-to-one at scale.

Klaviyo affords your business the ability to listen, analyze, and act on your customer data. Build strong relationships based on customer data.

Klaviyo integrates with leading ecommerce platforms and tools like #BigCommerce, #Magento, #Shopify, #Stripe, #WooCommerce, #ShopifyPlus, #SuiteCommerce and #suiteCommerceAdvanced.

The Seibert Consulting Group can teach you and your team how the Klaviyo technology can help you to unlock customer insights to grow your business faster. Delight your customers with highly relevant messages.

To find out more about how you can join great brands like San Diego’s own Blenders eyewear, Huckberry, Custom Ink, Nomad and Chubbies using the Klaviyo solution to help your NetSuite- or Shopify-based enterprise more efficiently automate prospect and customer communications using customer lifetime value, lifecycle stage and more, DM the SCG team here on LinkedIn or send your text message to 510-962-7465 or use the comments below to set up a telephone chat about how the SCG team can integrate Klaviyo into your NetSuite ERP, SuiteCommerce Advanced or Shopify, Shopify Plus environment.

#erp #ecommerce #manufacturingerp #emailmarketing #ESP #OracleNetSuite #klaviyo

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